We design websites as part of the brand experience
The website is the brand's first point of contact in the digital world, and often the first place people encounter it. That's why we designed it as an application of the brand strategy and system, carefully considering the architecture, every user journey, and every design detail, so that the site expresses who the brand is and guides each person to what they came looking for.
We work within the TWG Brand Experience Framework, our method for ensuring that the brand is seen, spoken, and experienced in the same way at every touchpoint. That's why each site is unique and custom-designed.
Who is it for?
What's included
The website is the brand activated in the digital environment
This is how we work on web design, in four stages.
In the Insight Sessions we learn about the brand, its objectives, and what its visitors need to find. Only then do we define the platform and the scope.
We define the navigation structure, the key pages, and the path each person takes within the site.
We applied the brand system to the interface and wrote all the texts with the brand's tone and narrative.
We developed the site to order and published it.
Related cases
Some of the sites we designed: MEF., AlphaX Sports and Vértice Home.
